Fresh Thinking from Denver Ad Agency LeeReedy

broe group: eco transport website

The intent of the Eco Transport website is to draw attention to the current problems associated with transferring containers from the Port of Oakland to the Central Valley of California on Interstate-580 – the second most congested road in the state. Then, we offset the problem with Eco Transport's solution, moving containers on barges between the Ports of Oakland and Stockton along the San Joaquin River, effectively eliminating over 1 million truck trips from roadways.

broe group: corporate website

In our keyword analysis conducted before development, we discovered a number of ownable terms that The Broe Group – a private equity and management company – had never targeted before. These keywords were used in copy and in our SEO friendly site design to drive targeted traffic. The site also features a full content management system (CMS) that allows for dynamic client content updates on any page.

8th heaven gaited horses: website

8th Heaven trains and breeds both horses and horsemen on their forty-acre farm in Colorado. They hired LeeReedy to form a strategic website to make them look like the major player they are in an industry full of mom and pops. The content management system (CMS) allows easy content updates, as horses are sold and new horses become available.

john jenson: website

John Jenson engaged LeeReedy to create an experiential online environment for his executive speaking and training programs, walking the user through the steps of his curriculum.

nintai: website

Nintai advises premier corporations, family conglomerates and institutional investors interested in investing in Asia. Built using the latest Flash technology, the site offers a powerful web presence to strengthen and solidify Nintai's credibility as an expert provider of advice that can be directly translated into profit and avoiding costly mistakes.

rex edit: website

Rex Edit is a post-production house in Los Angeles. Their website was designed to be clean, easy to navigate and have the impressive work of their editors front and center.

wandermelon: website

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Wandermelon is a luxury travel website. They engaged LeeReedy to design a look for their blogging platform that they could turn and run with.

stratus rewards: website

When Stratus Rewards came along, even the most exclusive card in the word, Amex Centurion, or Amex Black as it was colloquially known, gave its cardholders irrelevant rewards. Stratus aimed to turn all that around by offering exclusive memberships, unheard of trips, A-list merchandise and the most coveted reward of them all – private jet travel. We designed and wrote the site to get that point of difference across and developed a complex back-end engine that allowed members to redeem points for rewards.

american standard: online advertising campaign

Part of our suite of advertising developed for American Standard, these interactive banners allow individual dealers to customize with their own company's name and URL.

ashley campbell: website

Ashley Campbell engaged LeeReedy to develop a website for their interior design studio and furniture boutique that was more in keeping with the retailer's style, taste and capabilities – then ensure potential customers were visiting the website en masse. After creating a cohesive look featuring photographs of well-designed Ashley Campbell rooms, we used our proprietary keyword analysis and search engine friendly design to drive traffic with "Real SEO." Since launch, traffic to the site has increased 7500% and store visits are up. Read the full SEO case study.

atkins: website

"Sweet. Sexy. Science." That's our new Atkins line – representing the three key parts of the program. Sweet: the great-tasting bars and shakes. Sexy: the results generated by the program. Science: the research that proves Atkins works. Developed in concert with Xylem Digital, the website is broken up into these three categories, allowing users to easily navigate the program.

camp club usa: website

With a membership in Camp Club USA, campers are awarded access to a network of parks and recreation areas at reduced prices. Early in development, our research indicated the need for their marketing to resonate with a young-family audience. Within eleven months of launch, the targeted materials developed for Camp Club USA attracted more than 500 parks to the system, in addition to 20,000 new members. The website for the club was developed by texturemedia in partnership with LeeReedy.

circle of friends: website

Circle of Friends makes bath and body products that are kid tested and mom approved. LeeReedy developed their online presence and helped them establish and implement an online sales strategy.

morris animal foundation: website

Morris Animal Foundation is the world's largest nonprofit dedicated to funding research to protect, treat and cure animals. For the first time in the organization's 60-year history, their website offered a single destination for the entire MAF story to be told—focusing on the organization's deep legacy and providing a detailed look inside their distinctive, ongoing research.

From a technical perspective, the site is backed by a powerful engine that sorts a massive library of research studies by species. It also contains a deep community component, where animals lovers can interact with each other across the world by creating a profile, hosting a blog and participating in forum discussions. On an ongoing basis, a special "Ask an Expert" section of the community allows people to ask questions and have them answered by experts in the field of animal health and wellness. Through the effort, MAF has seen a significant, long-term rise in donations and in the sale of memorial cards through the site.

naked juice: website

Right after the packaging redesign, we wrote and designed the Naked Juice. It utilized the latest technology to create a one-of-a-kind experience for the user and drive home our positioning line, "Nothing to hide."

national fix & flip network: website

Laying the SEO foundation through a unique search engine friendly design, the National Fix & Flip Network website was developed as a sticky community featuring a number of opportunities for long-term user engagement. From a technical perspective, the site's engine is a proprietary CMS that allows easy and dynamic content updates by the internal NFAFN team.

In addition, the intelligent ad-serving technology targets ads to the zip code of the user, allowing local service providers within the fix and flip industry to laser-target an audience within their local community. In one month, traffic to the site increased 200% and continues to grow – with a community of users regularly contributing and finding value.

spectro: website teaser campaign

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To build anticipation for Spectro printing's new website, we developed a teaser countdown campaign. A card was distributed at a crowded creative industry event, pushing recipients to a landing page where they could register for prizes that would be awarded upon site launch.

spectro: website, online marketing

javascript:void(0);Those who understand the power of great printing understand that Spectro is truly the only place to get it in Colorado. Satisfied to simply maintain their current client base of ad agencies, design shops and in-house creative departments, Spectro invited us to create a personality for the company through their website that further endeared existing customers to the brand. A series of tongue-in-cheek email blasts were developed to announce the launch of the site to Spectro's audience.

wandermelon web